Incite Your Month: March 2022
At CTQ, we kick each month off with a collection of ideas & recos from the team’s recent curiosity diet. It helps us ‘incite’ the rest of the month. Here’s this month’s edition.
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One insightful book
“Big Billion Startup: The Untold Flipkart Story” by Mihir Dalal
What: The incredible roller-coaster story of India's biggest startup story.
One takeaway: The Bansals fought all kinds of odds to create the company that took the Indian startup scene to a different level.
Check it out if: ...you love reading fly-on-the-wall accounts of how a company got built.
One intriguing article
“5 Secret Places Which Can Help You Uplevel Your Company Culture In A Hybrid World” by Choose To Thinq
What: It's often believed that company culture is something that can be talked about only via big-budget campaigns. But there are other unexpected places to talk about culture.
One takeaway: Weave your culture messaging into existing channels and communications.
Check it out if: ...you want to learn about how to think about propagating your culture in a hybrid workplace.
One inspiring smartcast
“How to build a brand based on the value of TRUE” with Sreejith Moolayil
What: Sreejith Mullayil is a co-founder of True Elements. This episode talks about their entrepreneurial journey and how they have stayed true to TRUE.
One takeaway: To get Employer Branding right, a company must start by identifying a core foundation of a great culture. Employer Branding identifies and amplifies what already exists but can’t make up for poor culture.
Check it out if: ...you are scratching your head on how to deal with positioning your company to attract great talent.
One interesting podcast
“Dr David Spiegel on using Hypnosis for Pain and Anxiety” on the Huberman Lab
What: Dr Spiegel is one of the world's leading experts on hypnosis. He talks about how self-hypnosis can be used for managing pain and anxiety.
One takeaway: Everyone has a level of hypnotizability and self-hypnosis can be used for improving your sleep.
Check it out if: ...you are interested in knowing about ways to influence your brain to improve your performance.
One smartlever
Destination Postcard
What: How can you use a destination postcard to paint a future that is realistic and meaningful to you.
Check it out if:... you are interested in understanding how to improve change management.